GSS EU Science Funding Gateway

Within the specific objective of promoting innovation, competitiveness and scalability of the European audiovisual sector, one of the priorities of the MEDIA strand is: to promote European audiovisual works, including heritage works, and support the engagement and development of audiences of all ages, in particular young audiences, across Europe and beyond.

Projects ensuring pan-European cooperation and providing innovative projects, especially using new digital tools aiming at:

• increasing interest and knowledge of audiences, in particular young audiences, in European films and audiovisual works including specific programmes on film heritage,
• increasing pan-European impact and audience outreach,
• promoting and increasing the contribution that existing European films and audiovisual works, including curated catalogues of films, make towards audience development, film education and film literacy.

Activities shall include audience-oriented events and innovative or cross-border film education initiatives. Cooperation between film institutions and online platforms is encouraged.

Applications should present adequate strategies to ensure a more sustainable and more environmentally respectful industry and to ensure gender balance, inclusion, diversity and representativeness.

In addition, eligible project activities must have a pan-European audience reach, reaching at least 5 countries participating in the MEDIA strand. Films and audiovisual works of the project must be at least 50% from a country participating in the MEDIA strand.